Designer kitchens for everyday homemakers

Made for GOOD

hoop is on a mission to find new ways to design, make and sell quality kitchens and furniture for the South African market - and beyond. We take great care in how we operate so that we can positively impact people without adversely affecting the planet.

A new kid with big plans. We're on a journey and you're all invited.

We make kitchens

Modular kitchens made to last. Designed for form and function.

and furniture too.

Flat-pack furniture designed thoughtfully. Made using durable and non-toxic materials.

Outline, plan, prepare, install and enjoy. We've simplified the process of getting your kitchen. Want to know how it works?

HOOP Showroom

Our flagship showroom in the centre of Cape Town. Come sit with us and see a selection of HOOP furniture and kitchen products, together with other local brands.